Survata Study Uncovers Consumer Sentiment On Smart Speaker Sponsored Content

Posted by Guillermo Murga on Nov 15, 2018 10:01:00 AM

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Topics: Thought Leadership, Public Opinion, Market Research, Ad Measurement

Nudge Theory in Research

Posted by Guillermo Murga on Oct 29, 2018 8:23:12 AM



This is Part 1 out of 3 written by our Market Research Ops Analyst, Jason Lee, on how Researchers can ensure they are writing their studies in the best way to get better data.

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Topics: Market Research, Thought Leadership

Survata Talks High-Growth Startups with Scott Gorlick, Formerly Operations at Uber

Posted by Katie Harper on Sep 18, 2018 8:49:29 AM

Head of Operations at Survata, Katie Harper, sat down to chat with Scott Gorlick about his time at Uber, how to break into startups, and what's got him excited about the future. Gorlick joined Uber in 2012 as one of the first 100 employees and spent six years scaling the company's operations. After two years helping to run the Atlanta business, he moved to San Francisco to serve in a variety of business operations leadership roles. During his time at Uber, the ridesharing firm went from 10 cities to more than 500+ cities in over 70 countries. Since leaving Uber, Gorlick has moved back to his home state of Florida and is focused on investing in the next generation of startups.

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Topics: Thought Leadership

Webinar Recording - Accuracy Case Study: Panels vs. SurveyWalls

Posted by Guillermo Murga on Aug 21, 2018 2:21:27 PM

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Topics: Ad Measurement, Market Research, Thought Leadership, Webinar

The Global Conscious Consumer with Jascha Kaykas-Wolff, CMO of Mozilla

Posted by Guillermo Murga on Jun 28, 2018 4:26:20 AM

Brand Knew is a new podcast featuring interviews with marketing leaders of major national brands. Hosted by Austin Moorhead, the podcast will dive into how consumers are changing and what brand leaders are doing about it. Survata is proud to be the sponsor - check out their fourth episode below with Mozilla CMO, Jascha Kaykas-Wolff, and be sure to subscribe for future episodes with marketing thought leaders.

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Topics: Consumer Behavior, Market Research, Public Opinion, Thought Leadership

Opportunities with Integrating Data Management Platforms (DMPs) with Brand Lift Studies

Posted by Guillermo Murga on Jun 13, 2018 12:13:19 PM

What are the opportunities with integrating Data Management Platforms (DMPs) with Brand Lift studies?

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Topics: Ad Measurement, Thought Leadership

Ad Measurement Outlook for the Rest of 2018

Posted by Guillermo Murga on May 22, 2018 12:11:31 PM

What will be the outlook for Ad Measurement for the rest of 2018?

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Topics: Ad Measurement, Thought Leadership

Leaning Towards the Customer w/ Ryan Green, Chief Marketing Officer of Southwest Airlines

Posted by Guillermo Murga on Apr 4, 2018 10:15:06 AM

Brand Knew is a new podcast featuring interviews with marketing leaders of major national brands. Hosted by Austin Moorhead, the podcast will dive into how consumers are changing and what brand leaders are doing about it. Survata is proud to be the sponsor - check out their third episode below with Southwest CMO, Ryan Green, and be sure to subscribe for future episodes with marketing thought leaders.

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Topics: Consumer Behavior, News, Thought Leadership