What will be the outlook for Ad Measurement for the rest of 2018?
The past year at Survata we have been working hard to make your data do more for you. We are proud to announce our newest feature that supports this mission– Reports. Reports allow you to create a personalized view of the most relevant and interesting information from your study to allow you to more easily share and understand key findings.
Survata and Lotame have partnered to power best in class audience and measurement solutions for the world’s top advertisers, publishers, and agencies. Via a unique server to server integration, Survata and Lotame can port data between their platforms to validate, augment and measure any audiences.
Brand Knew is a new podcast featuring interviews with marketing leaders of major national brands. Hosted by Austin Moorhead, the podcast will dive into how consumers are changing and what brand leaders are doing about it. Survata is proud to be the sponsor - check out their third episode below with Southwest CMO, Ryan Green, and be sure to subscribe for future episodes with marketing thought leaders.
KFC “Finger lickin’ good” edges Kay Jewelers “Every kiss begins with Kay” for top spot
Over the past few months here at Survata we have been releasing new features to better support our clients to make the most out of every study ran and gain true insights. We are excited about a number of the features you will start to see in the coming months including advanced variables, and custom reporting.